The rising prevalence of orthopedic diseases, increasing number of sports injuries, rising prevalence of road accidents, rising adoption of non-invasive and non-pharmaceutical pain management therapies, and rising geriatric population are the major factors driving the global hot and cold therapy packs market.
Due to the COVID-19 epidemic, numerous production plants of heat and cold treatment packs were either completely or partially shut down. Furthermore, the implementation of lockdowns and other tight government rules has significantly lowered demand for these packs, as individuals were advised not to go outdoors unless absolutely essential. As a result, the occurrence of traffic accidents, wounds, and injuries has decreased, impacting the growth of the hot and cold treatment packs market.
The market for hot and cold therapy packs is divided into two types: cold therapy packs and hot therapy packs. Cold treatment packs dominated the market during the historical period (2014-2020), and it is expected to continue to do so throughout the projected period. This is due to an increase in the use of cold treatment packs by persons suffering from joint and chronic bone pain. Aside from that, these packs are often utilized by sportsmen to reduce inflammation and discomfort caused by sports injuries.
In 2020, North America was the global leader in the hot and cold treatment packs market. This is due to an increase in the demand for these items among the elderly, an increase in the frequency of orthopedic disorders, and an increase in the number of road accidents and injuries in the region. The Asia-Pacific (APAC) region is predicted to be the fastest growing region in the market during the forecast period, owing to the area's high elderly population, rising incidence of orthopedic illnesses, and growing demand for non-invasive pain treatment therapies.